As journalism becomes ever more dependent on these new distribution platforms to find audiences, news publishers are forced to examine their business models and strategies for the future. If a news company wishes to reach a large audience on the web it has little choice but to develop relationships with third-party platforms, but this puts revenue models and decisions over the ultimate shape of journalism even further into the hands of software companies.
One is the rise in news audiences accessing journalism through their phones and mobile devices, the other, related to this trend, is the increase in people who read or watch news through social platforms, such as Facebook, YouTube, Snapchat, WhatsApp, or Twitter.
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